The messy middle of rebuilding — plus an opportunity to work together


Hey Reader,

Last week, I started sharing my journey from total burnout and “how tf did I get here?” to career sabbatical to what I’m coming to feel like is my creative rebirth.

And if you’ve been following along, you might be thinking by now…

Okay, very cool for you… but what does this have to do with me?

Let’s be real—the world right now is a lot.

We’re all feeling it in different ways, from tons of different angles.

Some days are inspiring and feel like we can push through into a brighter tomorrow, and others feel like we’ll never wake up from the hellscape.

We’re living in the “both, and,” right now, and the anthropologist (& spiritualist, tbh) in me says, this is fucked up, but this is how evolution happens. We’re all gonna be okay.

But that doesn’t mean we’re not feeling the growing pains.

And one thing that became crystal clear to me during this period of reconnection is that—

I want my work to be extremely accessible to more of the small business owners I genuinely love working with.

Because I believe if there’s more of us out there doing what lights our souls on fire, the world inevitably has to become a better place.

So, even though I’ve transitioned my business from providing marketing and writing services to bringing you empowering and accessible products to support your creative and entrepreneurial journey…

My service-based soul isn’t completely done yet.

I’ve decided to leave one single service available in my business:

​The Aligned Marketing Consultation Call 🪄​

This offering is all about helping you create the life of your dreams and the business to support it—in a way that feels true to you, not just how you’ve been told you should.

It’s the same thoughtful, actionable, no-BS guidance you’ve always gotten from me…

But now at a price point that opens the door wider for our creative entrepreneurs to let the world hear our voices roar.

In opening up this service, it was really important to me to make crystal clear how important I believe mentorship is to our journeys.

I can confidently say I would not be standing here, feeling more aligned and “successful” than I ever have before, if it weren’t for the incredible mentors I have supporting me in many areas of my life.

To me, opening this offer was about recognizing that:

  • Many of us need support without the added financial pressure (because purse strings are feeling snug out there and we’re all feeling that)
  • Growth doesn’t have to be expensive to be meaningful (I’m hearkening back to the bartering days where value was exchanged for value)
  • Sometimes, the most aligned decision isn’t the most profitable one (this service does not support my business the way a multi-thousand-dollar one does, but that’s not the point—because it supports my heart)

I’m only opening up a few spots on my calendar a month for these calls, and the only way I’m advertising them is through my email list and any word of mouth the creatives I mentor share with their peeps.

I’m not planning on putting this on my website or any of my marketing materials, and that’s because I want first to help the folks who I know are here in the trenches with me, doing the work that serves our souls and aligns with our higher selves.

In the future, I'm going to be charging $333 for these calls, which is undivided, 1:1, me and you time digging into how to fuel the life and business of your dreams.

​But right now I’m only charging $111.​

These are highly strategic calls where I'm your marketing fairy godmother and you’re walking away with action steps, a to-do list, and a solid plan for moving forward on your aligned path—in a way that feels exciting rather than overwhelming.

(Unless you are a content creation MACHINE and making things absolutely lights you up, there will be no advice from me to be everything everywhere all at once, this is my oath to you. Scout’s honor.)

If you’ve done the quick math already, you can see those numbers don’t add up to a million-dollar year—because again, that’s not my goal.

My goal is simply to help you grow a business that supports a life you’re deeply, madly, irrevocably in love with.

There’s no fake scarcity here, no “limited time offers.”

I’ll be offering these calls until my calendar fills up, and I only have time for about 4-5 of them per month.

Eventually, I’ll raise the price, but I’ll let you know before that happens!

So if you’ve been needing help finding direction with your marketing or trying to figure out how to grow your business in a way that feels good to you and also, ya know, makes you money—but you’ve been hesitating of hiring a mentor because of the investment—this might be a good time to connect.

You can just reply to this email if you’d like more info about this offer, or you can check it out here.​

As for what you can expect from me in the future...

Like I shared with you a bit last week, there’s a ton I’m working on and I’m so fired up about it—my creative brain is truly having its moment right now—but the TL;DR is:

From FJ Creatives, you’ve got lots of helpful blogs coming your way, and eventually (I’m working SO HARD on getting them finished!) you’ll be able to grab the journals, too!

I’m also working on some super fun apparel stuff with some supportive affirmations and artwork on them, so stay tuned for those.

And from my newsletter, you can look forward to a whole lot more stripped-down insights and behind-the-scenes.

I’ve made a commitment to myself to share the messy messy messy middle of rebuilding my business from the studs up, half because I want to show what it looks like to be a human making mistakes and learning from failures, half because…

I built a whole 6-figure business in private and didn’t document any of it!

And I really want to have this process to look back on one day. Like a virtual scrapbook!

So, you can look forward to seeing from my perspective what building a creative business that supports a life you’re in love with really looks like—not the post-production version, but the raw-cut, unedited footage.

There will be a lot of cursing, a lot of blessing, and a lot of experimenting.

You’ve been warned!

Until next time, take care of that creative heart of yours.

The world needs what you’ve got. Even on the days you don’t feel like you’ve got it… I promise, you still do.

Rooting for you,

Baylee

​

P.S. Choosing yourself and the life you’re dreaming about isn’t always easy—in fact, it’s almost always challenging—but it’s where the most authentic growth happens.

It’s where you become the you you want to be.

Trust that you’re on the right track, and know that I’m walking that path right beside you.


“Honor yourself first, betray yourself last.”

— Brené Brown

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